as of 10-22-2026 3:53pm EST
Nike is the largest athletic footwear and apparel brand in the world. Footwear generates about two-thirds of its sales. Key performance footwear categories include basketball, running, and football (soccer). Its brands include Nike, Jordan (premium athletic footwear and clothing), NikeSkims (women's athleisure), and Converse (casual footwear). Nike sells products worldwide through company-owned stores, franchised stores (including about 5,500 in China), and third-party retailers. The firm also operates e-commerce platforms in more than 40 countries. Nearly all its production is outsourced to contract manufacturers in more than 30 countries. Nike was founded in 1964 and is based in Beaverton, Oregon.
| Founded: | 1964 | Country: | United States |
| Employees: | N/A | City: | BEAVERTON |
| Market Cap: | 57.9B | IPO Year: | 1998 |
| Target Price: | $37.67 | AVG Volume (30 days): | 29.2M |
| Analyst Decision: | Hold | Number of Analysts: | 42 |
| Dividend Yield: | Dividend Payout Frequency: | semi-annual | |
| EPS: | 0.48 | EPS Growth: | -2.78 |
| 52 Week Low/High: | $32.76 - $70.44 | Next Earning Date: | 10-01-2026 |
| Revenue: | $46,398,000,000 | Revenue Growth: | 0.19% |
| Revenue Growth (this year): | -7.26% | Revenue Growth (next year): | 1.02% |
| P/E Ratio: | 78.28 | Index: | |
| Free Cash Flow: | 2.2B | FCF Growth: | -30.04% |
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EVP: Chief Legal Officer
Avg Cost/Share
$37.59
Shares
3,646
Total Value
$137,053.14
Owned After
87,758.159
SEC Form 4
EVP: CHIEF INN,PROD&DSG OFCR
Avg Cost/Share
$37.59
Shares
2,559
Total Value
$96,192.81
Owned After
78,120.927
SEC Form 4
EVP: CHIEF OPERATING OFFICER
Avg Cost/Share
$37.59
Shares
3,671
Total Value
$137,992.89
Owned After
104,861.927
SEC Form 4
PRESIDENT, NIKE
Avg Cost/Share
$42.05
Shares
4,867
Total Value
$204,657.35
Owned After
57,435.927
SEC Form 4
| Insider | Ticker | Relationship | Date | Transaction | Avg Cost | Shares | Total Value | Owned After | SEC Forms |
|---|---|---|---|---|---|---|---|---|---|
| Leinwand Robert | NKE | EVP: Chief Legal Officer | Sep 9, 2026 | Sell | $37.59 | 3,646 | $137,053.14 | 87,758.159 | |
| McCartney Philip | NKE | EVP: CHIEF INN,PROD&DSG OFCR | Sep 9, 2026 | Sell | $37.59 | 2,559 | $96,192.81 | 78,120.927 | |
| Alagirisamy Venkatesh | NKE | EVP: CHIEF OPERATING OFFICER | Sep 9, 2026 | Sell | $37.59 | 3,671 | $137,992.89 | 104,861.927 | |
| Montagne Amy | NKE | PRESIDENT, NIKE | Aug 7, 2026 | Sell | $42.05 | 4,867 | $204,657.35 | 57,435.927 |
SEC 8-K filings with transcript text
Oct 1, 2026 · 100% conf.
1D
-4.80%
$33.53
Act: -4.21%
5D
-6.62%
$32.89
20D
-6.31%
$33.00
2 q1fy27exhibit991er.htm
Document
Investor Contact:Media Contact:
Paul Trussell Sandra Carreon-John
investor.relations@nike.com media.relations@nike.com
•Sport Offense continued to drive momentum across priority sports
•Taking actions to reposition NIKE Sportswear, Jordan Brand, and Greater China
•Announces Pace, an operating model transformation to scale the success of the Sport Offense
BEAVERTON, Ore., Oct. 1, 2026 — NIKE, Inc. (NYSE:NKE) today reported fiscal 2027 financial results for its first quarter ended August 31, 2026.
Executive Commentary
"The Sport Offense is driving measurable progress across our performance business, and we introduced Pace to help us accelerate and scale that momentum across NIKE," said Elliott Hill, President and Chief Executive Officer, NIKE, Inc. "We have more work to do in NIKE Sportswear, Jordan Brand and Greater China, and we're taking deliberate actions to strengthen those businesses the right way for the long-term."
"We delivered first quarter results consistent with our expectations, supported by improved gross margin and disciplined cost management," said Dave Denton, Executive Vice President and Chief Financial Officer, NIKE, Inc. "As we move forward, we remain focused on strengthening the health of our product portfolio, improving productivity across the enterprise and allocating resources with discipline to support long-term shareholder value."
Overall Results
•First quarter revenues were $11.2 billion, down 4 percent on a reported basis and down 5 percent on a currency-neutral basis*
•Gross margin expanded 60 basis points to 42.8 percent
•Selling and administrative expense decreased 3 percent to $3.9 billion
•Diluted earnings per share was $0.48
First Quarter Income Statement Review
•Revenues for NIKE, Inc. were $11.2 billion, down 4 percent on a reported basis and down 5 percent on a currency-neutral basis.
◦NIKE Brand revenues were $11.0 billion, down 4 percent on a reported and currency-neutral basis, primarily due to declines in Greater China and EMEA, partially offset by growth in North America.
◦NIKE Brand wholesale revenues were $6.8 billion, down 1 percent on a reported and currency-neutral basis, primarily due to declines in Greater China, partially offset by growth in North America.
◦NIKE Direct revenues were $4.1 billion, down 8 percent on a reported basis and down 9 percent on a currency-neutral basis, due to a 13 percent decrease in NIKE Brand Digital and a 5 percent decrease in NIKE-owned stores.
◦Revenues for Converse were $263 million, down 28 percent on a reported and currency-neutral basis, due to declines across all territories.
•Gross margin expanded 60 basis points to 42.8 percent, primarily due to lower warehousing and logistics costs.
•Selling and administrative expense decreased 3 percent to $3.9 billion.
◦Demand creation expense was $1.3 billion, up 5 percent, primarily due to higher brand marketing expense, reflecting higher investment in key sports events.
◦Operating overhead expense was $2.7 billion, down 6 percent, primarily due to lower wage-related expense and lower other administrative costs.
•The effective tax rate was 22.7 percent compared to 21.1 percent for the same period last year, primarily due to foreign tax audit settlements recognized in the current year.
•Net income was $0.7 billion, down 2 percent, and Diluted earnings per share was $0.48.
August 31, 2026 Balance Sheet Review
•Inventories for NIKE, Inc. were $7.8 billion, down 3 percent, primarily reflecting shifts in product mix.
•Cash and equivalents and Short-term investments were $8.4 billion, down approximately $0.2 billion, as cash generated by operations was more than offset by cash dividends and capital expenditures.
Shareholder Returns
NIKE has a strong track record of returns to shareholders. In the first quarter, the Company returned approximately $610 million to shareholders through dividends, up 3 percent from the prior year.
Recent Developments
Pace is an operating model transformation to accelerate and scale the success of the Sport Offense. The program includes and builds upon the previous cost realignment plan announced in March 2026. Pace includes efforts to modernize NIKE's global supply chain, the establishment of a new campus in India to fuel its enterprise capabilities, a realignment to three geographies, and further streamlining of the organization to reduce costs.
NIKE expects Pace to deliver approximately $2.5 billion in cumulative savings through fiscal 2031, with approximately $1.0 billion of pre-tax charges, primarily consisting of employee-related costs, through fiscal 2031, in addition to approximately $0.3 billion of severance costs recognized in fiscal 2026. NIKE expects approximately $0.3 billion to be recognized in fiscal 2027.
The savings estimate is stated before the expected pre-tax charges described above and any future reinves
Jun 30, 2026 · 95% conf.
1D
-4.96%
$39.02
Act: +5.03%
5D
-6.74%
$38.29
Act: +4.46%
20D
-6.64%
$38.34
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Jun 23, 2026 · 95% conf.
1D
-4.96%
$39.02
Act: +5.03%
5D
-6.74%
$38.29
Act: +4.46%
20D
-6.64%
$38.34
SEC.gov | Request Rate Threshold Exceeded
U.S. Securities and Exchange Commission
You’ve Exceeded the SEC’s Traffic Limit
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