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MO vs BKNG Comparison
Compare MO & BKNG Stocks: Price Trends, ML Decisions, Charts, Trends, Technical Analysis and more.
Current Price
Current Price
Company Overview
Basic Information| Metric | MO | BKNG |
|---|---|---|
| Founded | 1822 | 1997 |
| Country | United States | United States |
| Employees | N/A | N/A |
| Industry | Medicinal Chemicals and Botanical Products | Transportation Services |
| Sector | Health Care | Consumer Discretionary |
| Exchange | Nasdaq | Nasdaq |
| Market Cap | 107.8B | 139.8B |
| IPO Year | 1994 | 1998 |
Fundamental Metrics
Financial Performance| Metric | MO | BKNG |
|---|---|---|
| Price | $71.99 | $180.89 |
| Analyst Decision | Buy | Strong Buy |
| Analyst Count | 8 | 32 |
| Target Price | $65.00 | ★ $228.92 |
| AVG Volume (30 Days) | 6.8M | ★ 7.2M |
| Earning Date | 04-30-2026 | 04-28-2026 |
| Dividend Yield | ★ 6.22% | 0.97% |
| EPS Growth | N/A | ★ N/A |
| EPS | 1.30 | ★ 1.36 |
| Revenue | $23,279,000,000.00 | ★ $26,917,000,000.00 |
| Revenue This Year | $3.49 | $13.43 |
| Revenue Next Year | $0.36 | $8.50 |
| P/E Ratio | ★ $55.09 | $124.23 |
| Revenue Growth | N/A | ★ 13.39 |
| 52 Week Low | $54.70 | $150.14 |
| 52 Week High | $74.44 | $5,837.03 |
Technical Indicators
Market Signals| Indicator | MO | BKNG |
|---|---|---|
| Relative Strength Index (RSI) | 54.31 | 29.41 |
| Support Level | $68.13 | $166.25 |
| Resistance Level | $74.20 | $193.92 |
| Average True Range (ATR) | 1.45 | 6.26 |
| MACD | -0.07 | 26.51 |
| Stochastic Oscillator | 65.32 | 92.99 |
Price Performance
Historical ComparisonAbout MO Altria Group Inc.
Altria comprises Philip Morris USA, U.S. Smokeless Tobacco, John Middleton, Horizon Innovations, and Helix Innovations. Through its tobacco subsidiaries, Altria maintains the leading position in cigarettes and smokeless tobacco in the United States and the number-two spot in machine-made cigars. The company's Marlboro brand is the leading cigarette brand in the US with 40% share in 2024. Beyond its core business, it holds an 8% interest in the world's largest brewer, Anheuser-Busch InBev, and a 41% stake in cannabis manufacturer Cronos. In reduced-risk products, it acquired vaping company Njoy Holdings in 2023, operates a joint venture with Japan Tobacco in the heated tobacco category for the US, and sells the On brand in nicotine pouches.
About BKNG Booking Holdings Inc.
Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, and Kayak. Transaction fees for online bookings account for the bulk of revenue and profits.