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as of 12-12-2025 3:42pm EST

$21.61
$0.74
-3.31%
Stocks Consumer Discretionary Motor Vehicles Nasdaq

Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring segments, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 37% of the heavyweight domestic market in 2024.

Chart Type:
Time Range:
Founded: 1903 Country:
United States
United States
Employees: N/A City: MILWAUKEE
Market Cap: 3.3B IPO Year: N/A
Target Price: $28.00 AVG Volume (30 days): 2.6M
Analyst Decision: Buy Number of Analysts: 7
Dividend Yield:
3.33%
Dividend Payout Frequency: Quarterly
EPS: 4.04 EPS Growth: -8.24
52 Week Low/High: $20.45 - $33.59 Next Earning Date: 11-04-2025
Revenue: $4,664,627,000 Revenue Growth: -15.99%
Revenue Growth (this year): -28.2% Revenue Growth (next year): 2.04%

AI-Powered HOG Daily Prediction

Machine learning model trained on 25+ technical indicators

Updated a day ago

AI Recommendation

hold
Model Accuracy: 74.83%
74.83%
Confidence

Disclaimer: This prediction is generated by an AI model and should not be considered as financial advice. Always conduct your own research and consult with financial professionals before making investment decisions.

Stock Insider Trading Activity of Harley-Davidson Inc. (HOG)

Mansfield Luke Christopher

Chief Commercial Officer

Sell
HOG Nov 20, 2025

Avg Cost/Share

$23.21

Shares

11,500

Total Value

$266,954.10

Owned After

12,055

SEC Form 4

Do Charles

Sr. Vice President, HDFSI

Sell
HOG Nov 7, 2025

Avg Cost/Share

$25.51

Shares

4,136

Total Value

$105,509.36

Owned After

183

SEC Form 4

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