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WPP vs BFH Comparison

Compare WPP & BFH Stocks: Price Trends, ML Decisions, Charts, Trends, Technical Analysis and more.

Logo WPP plc

WPP

WPP plc

HOLD

Current Price

$18.61

Market Cap

4.0B

ML Signal

HOLD

Logo Bread Financial Holdings Inc.

BFH

Bread Financial Holdings Inc.

HOLD

Current Price

$89.11

Market Cap

3.5B

ML Signal

HOLD

Company Overview

Basic Information
Metric
WPP
BFH
Founded
1985
1996
Country
United Kingdom
United States
Employees
103277
N/A
Industry
Advertising
Business Services
Sector
Consumer Discretionary
Consumer Discretionary
Exchange
Nasdaq
Nasdaq
Market Cap
4.0B
3.5B
IPO Year
N/A
2000

Fundamental Metrics

Financial Performance
Metric
WPP
BFH
Price
$18.61
$89.11
Analyst Decision
Hold
Hold
Analyst Count
2
15
Target Price
N/A
$80.64
AVG Volume (30 Days)
385.0K
489.9K
Earning Date
03-19-2026
04-23-2026
Dividend Yield
11.68%
1.08%
EPS Growth
N/A
98.36
EPS
N/A
4.15
Revenue
N/A
$4,521,400,000.00
Revenue This Year
N/A
$53.25
Revenue Next Year
$4.32
$3.53
P/E Ratio
$38.96
$21.41
Revenue Growth
N/A
N/A
52 Week Low
$14.81
$49.17
52 Week High
$39.74
$99.13

Technical Indicators

Market Signals
Indicator
WPP
BFH
Relative Strength Index (RSI) 58.65 58.22
Support Level $18.41 $82.58
Resistance Level $19.08 $99.13
Average True Range (ATR) 0.54 2.64
MACD 0.03 0.10
Stochastic Oscillator 78.04 84.25

Price Performance

Historical Comparison
WPP
BFH

About WPP WPP plc

Headquartered in the United Kingdom, WPP is the world's largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe. WPP is the largest media buying entity in the world.

About BFH Bread Financial Holdings Inc.

Formed by a combination of JCPenney's credit card processing unit and The Limited's credit card bank business, Bread Financial is a provider of private-label and co-branded credit cards, loyalty programs, and marketing services. The company's most financially significant unit is its credit card business that partners with retailers to jointly market Bread's credit cards to their customers. The company also retains a minority interest in spun-off LoyaltyOne, which operates the largest airline miles loyalty program in Canada and offers marketing services to grocery chains in Europe and Asia.

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