MAR vs BAM Comparison

Marriott operates 1.8 million rooms across roughly 30 brands. At the end of 2025, luxury represented roughly 10% of total rooms, premium was 42%, select service was 46%, and midscale was 2%. Marriott, Courtyard, and Sheraton are the largest brands, while Autograph, Tribute, Moxy, Aloft, and Element are newer lifestyle brands. Managed and franchised represented 99% of total rooms as of Dec. 31, 2025. North America makes up 61% of total rooms. Managed, franchise, and incentive fees represent the vast majority of revenue and profitability for the company.

Brookfield Asset Management Ltd is an alternative asset manager with over $1 trillion of Assets Under Management across infrastructure, renewable power and transition, private equity, real estate, and credit. It offers a range of alternative investment products to over 2,400 institutional clients around the world-including public and private pension plans, endowments and foundations, sovereign wealth funds, financial institutions, insurance companies and private wealth investors which also continues to grow with approximately 60,000 clients representing over 8% of capital raised. The company provide a diversified suite of alternative investment strategies to its clients and are constantly seeking to innovate new strategies to meet their needs.