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DKNG vs ULTA Comparison
Compare DKNG & ULTA Stocks: Price Trends, ML Decisions, Charts, Trends, Technical Analysis and more.
Current Price
Current Price
Company Overview
Basic Information| Metric | DKNG | ULTA |
|---|---|---|
| Founded | 2011 | 1990 |
| Country | United States | United States |
| Employees | N/A | N/A |
| Industry | Services-Misc. Amusement & Recreation | Other Specialty Stores |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Exchange | Nasdaq | Nasdaq |
| Market Cap | 11.0B | 23.8B |
| IPO Year | 2021 | 2007 |
Fundamental Metrics
Financial Performance| Metric | DKNG | ULTA |
|---|---|---|
| Price | $25.00 | $518.44 |
| Analyst Decision | Strong Buy | Buy |
| Analyst Count | 29 | 26 |
| Target Price | $41.41 | ★ $632.96 |
| AVG Volume (30 Days) | ★ 13.5M | 550.7K |
| Earning Date | 05-15-2026 | 06-12-2026 |
| Dividend Yield | N/A | N/A |
| EPS Growth | ★ 99.05 | N/A |
| EPS | N/A | ★ 17.65 |
| Revenue | $6,054,525,000.00 | ★ $11,295,654,000.00 |
| Revenue This Year | $15.75 | $7.50 |
| Revenue Next Year | $12.94 | $4.80 |
| P/E Ratio | ★ N/A | $30.34 |
| Revenue Growth | ★ 26.99 | 0.79 |
| 52 Week Low | $21.01 | $335.86 |
| 52 Week High | $48.78 | $714.97 |
Technical Indicators
Market Signals| Indicator | DKNG | ULTA |
|---|---|---|
| Relative Strength Index (RSI) | 46.35 | 19.47 |
| Support Level | $25.01 | $482.84 |
| Resistance Level | $36.46 | $535.09 |
| Average True Range (ATR) | 1.06 | 20.49 |
| MACD | 0.46 | -16.70 |
| Stochastic Oscillator | 66.47 | 0.27 |
Price Performance
Historical ComparisonAbout DKNG DraftKings Inc.
DraftKings got its start in 2012 as an innovator in daily fantasy sports. Then, following a Supreme Court ruling in 2018 that allowed states to legalize online sports wagering, the company expanded into online sports and casino gambling, where it generally holds the number-two or -three revenue share position across states where it competes. DraftKings is now live with online or retail sports betting in 28 states and i-gaming in 5 states, with both products available to around 40% of Canada's population. In 2024, sports revenue was 61% of total sales, i-gaming 32%, and fantasy and lottery 7%. The company plans to launch a predictive event platform in late 2025 and also operates a non-fungible token commission-based marketplace and develops and licenses online gaming products.
About ULTA Ulta Beauty Inc.
Ulta Beauty is the largest specialized beauty retailer in the US with about 1,500 freestanding stores. The firm offers cosmetics (39% of 2024 sales), fragrances (13%), skin care (23%), and hair care products (19%). It also has salon services, including hair, makeup, skin, and brow, that account for about 4% of its revenue and drive traffic. Outside of the US, Ulta acquired premium beauty retailer Space NK and its 83 stores in the UK and Ireland in 2025, is opening franchised stores in Mexico, and has formed a joint venture to expand into the Middle East. In addition, Ulta collects royalties through its Target partnership (set to end in 2026) and credit card revenue. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.