C vs BLK Comparison

Citigroup is a global financial powerhouse that orchestrates the movement of over $6 trillion in daily transaction volume, serving as the essential connective tissue for the world's most complex multinational corporations. The firm services 90% of the Fortune 500 through a proprietary network that includes direct membership to over 270 cash-clearing centers and a footprint that spans 94 countries. After a checkered history operating as an overly complex, disjointed firm, it has taken steps to streamline operations, resulting in organization across five segments: services, markets, banking, wealth, and US personal banking.

BlackRock is the largest asset manager in the world, with $15.345 trillion in assets under management at the end of June 2026. Its product mix is diverse, with 58% of managed assets in equity strategies, 22% in fixed income, 9% in multi-asset classes, 7% in money market funds, and 4% in alternatives. Passive strategies account for two-thirds of long-term AUM, with the company's ETF platform maintaining a leading market share domestically and on a global basis. Product distribution is weighted more toward institutional clients, which, by our calculations, account for around 80% of AUM. BlackRock is geographically diverse, with clients in more than 100 countries and more than one-third of managed assets coming from investors domiciled outside the US and Canada.